ADIDAS YOUR WORLD
Directed by Paul Raphael and Felix Lajeunesse
Agency Sid Lee
VFX and production at Fake Studio
VFX Supervisor, motion control, CG and Compositing
Crew of 7 artists
Another ambitious project with the talented SidLee team. This was shown on an experiencial website and a physical booth in a few Adidas stores. I did the previz and camera animation, then cut the move in parts to shoot on green screen with Fake motion control rig. We then built the heavily stylised sets following SidLee art direction and put everythong together in comp.
Sadly, this one ended with a big race to complete it and I still feel we could have reach it's full potential given a bit more time.
Back To Projects